How to pick your ideal customer

Personal Selling Situation I will be selling my knowledge of event planing and promotions, to advertisers and marketers that may have interests in reaching and surveying specific target audiences. My ability as an event planner and concert promoter has allowed me to provide advertisers various effective ways of courting and testing pre-selected target audiences. The normal types of advertisers for this kind of event are alcohol companies, tobacco companies, record companies, and clothing companies. Fortunately, …

…anies, clothing companies, record companies, and tobacco companies. Now with the increase in technology there are quite a few more potential sponsors for this sort of event. Some are, music.com companies, student.com companies, money.com companies and more. Customer Profile The ideal customer for this situation is an advertiser that wishes to come into direct contact with their target market in a social atmosphere, to stimulate product awareness.