The Beauty Myth

"The Beauty Myth" Our society is full of tremendous diversity: we are tall, short, fat, and thin. Our colors range from blue-black, copper, olive, and pink. Yet we are all measured against the same unrealistic standards promoted my the advertising industries (Boston Women's Health Collective 33-34). "Images of beauty vary across ethnic groups, demonstrating how racism and sexism interact to shape expectations of women" (Kessleman et. al 111). Advertising agencies generally use young, white, skinny, and …

…be sexual beings and to stifle their intelligence as to not intimidate boys. Girly magazines help reinforce some idea that boys are the most valuable asset a girl can have in her life, second to beauty of course because without that you can't even have respect. If women are not recognized as human beings and only as sexual beings than I am afraid sexual violence and inequality will only get worse as time goes on.