What are strategic competitiveness, competitive advantage and above-average returns? Why are these terms important to those responsible for an organization's performance?

Strategic competitiveness is a type a strategy that certain firm can plan to achieve their organizational goals even though there are a lot of competitors around them. It can be achieved when a certain company or firm successfully come out with a special ideas or strategy that can allows the firm to create wealth to its organization when it is implemented or in other word, implementing value-creating strategy. Usually, in implementing strategic competitiveness, other companies …

…the firm. So, it is very important for the firm to know these terms. Besides that, the firm can plan a strategic management process if they have this sort of understanding of these terms. With strategic management process, firms can achieve their mission as well as its vision. Not only that, it can also used to match the conditions of an ever-changing market and competitive structure with a firm's continuously evolving resources, capabilities and competencies.