1920

During World War I, men were encouraged to serve the military and women took over the job that was left behind by these men. The economy was limited during wartime. As a result, the clothing designs and styles were made to fit the economy. Which meant less needs for new clothes; restriction on the use of wools and dyes were in short supply. The influence of the military style clothing came in effect and appealed …

…previous temperance measures in specific communities. In addition, after this initial drop alcohol consumption continued to rise steadily throughout Prohibition to the point where it thought consumption would actually go above the statistical level before prohibition. The same was true of alcohol related diseases—while it was declining, alcoholism and alcohol-related illness climbed to new heights, all while Prohibition was still in effect (Thornton 70–71). Thus, in the end, the initial success of Prohibition soon reversed.