Andrea Jung's makeover of Avon products

Question 1 What is your assessment of Andréa Jung's performance as chief strategist at Avon products? What has she done well? What overall grade would you give Andrea Jung for the job she has done? Answer What is your assessment of Andréa Jung's performance as chief strategist at Avon products? ·Developing a strategy vision for Avon ·Pushing for the additional of attractive new products new products to Avon's product line. ·Crafting a strategy for …

…Superior customer service compared to rivals. ·Wider geographic coverage than rivals. ·Quicker design-to-market times than rivals. ·More attractive product line than rivals. ·Improved e-commerce and Internet sales capabilities than rivals. ·Stronger brand name than rivals. ·Stronger global distribution and sales capabilities than rivals. Corporate-level Strategies Improve ·Market Penetration. ·Market Development. ·Horizontal Diversification. ·Product Diversification. ·Horizontal Integration. Risks ·Foreign economic and currency issues. ·Rivals and competition. ·High operating costs. ·Recession/ national economy. ·Changing tastes and trends.