Coca Cola

Coke is the world’s largest manufacturer, distributor, and marketer of soft drink concentrates and syrups in the world. The company currently sells its products in over 200 countries. Coke sells more than 1 billion of the 48 billion drinks consumed worldwide everyday. Operating Information The companies worldwide businesses are broken down into: the North America Group, the Africa Group, the Greater Europe Group, the Latin America Group, the Middle & Far East Group, and Corporate. Operating income from …

…branding. A contract with Nestle opens them up to the coffee and tea market, while a joint venture with Procter and Gamble increases their exposure in the snack foods market. Coke’s brand, marketing, and distribution system are among the best in the world. The company has taken the necessary steps to respond to their changing business environment and while costly near term, we believe that long term Coke continues to be a good investment.