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Smoking 2
Teen Tobacco Wars Even though there is a seemingly huge restructuring of the tobacco marketing industry underway, it’s all one giant shift in targeting with kids now semi-protected, and the college age under attack. To start, states have just begun to receive the huge amounts of money owed to them from tobacco settlements, but haven’t used very much, if any, towards anti-tobacco campaigns. The first installment of money totaled $8.8 billion nationwide, with only
obvious the cigarette producers can make everyone say and promote exactly what they want them to. The new wave of Legacy ads have been delayed and all the networks have to say is, “They are under review.” Honestly, where is this money from the big settlements going: to non-profit organizations trying to curb youth smoking, or greased on the palm of the big names in advertising who can control exactly what we see and think?

