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advertising effects on consumers

Date Submitted: 04/18/2004 18:39:54
Category: / Literature / English
Length: 5 pages (1338 words)
Views: 187537

There are many ways that both the media and advertisers can influence the masses through deceptive means. A main target of the deception is the college student population. College students spend 10’s of billions of dollars every year on everything from toothpaste to automobiles. They make their purchasing decisions based on false logic implanted into their brains by mass media, which focuses on a certain style and image. These moneys that are spent by students …

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…products are advertised. The only other conclusion is to leave things as they are at present. Allowing the advertising monster that is continue and convince Jon Q. Public that they need the new useless gadget that is being sold. Short of that we have no other options, unless we all decide on our own that we are being duped and do something to change our spending habits and not to follow the advice of advertisers.

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