Business culture of international business and who would best manage these businesses.

"Culture is a product of historical experiences." Culture has always generated controversy for its innate ability to elude any exact meaning. What is culture? In ancient times it was defined as "the sum total of the equipment of the human individual, which enables him to be attuned to his immediate environment on the historical past on the other". It reflects in effect what humans have added to Nature. Every society and culture has different ways …

…their new environment then those who do not. Work cited: Adler G; Ready D.A.; Schneider, S.; Johansson B.; Trompenaars F.; Borboa R.: The Case of the Floundering Expatriate: Harvard Business Review, Jul/Aug95, Vol. 73 Issue 4, p24 Gangemi J.: Soothing Culture Shock: B-School News, Business Week Online: 1 July 2005: http://www.businessweek.com/bschools/content/jul2005/bs2005071 NA: Coping with Culture Shock: CNN International Business CNN.Com: http://edition.cnn.com/2002/WORLD/europe/11/27/biz.trav.culture/