Corporate Strategy

Corporate Strategy Case 1: Intel corporation 1968 - 1997 1 Introduction Intel Corporation was founded in 1968 by Robert Noyce and Gordon Moore, their initial strategy was to develop semiconductor chips for mainframe computers and minicomputers. Through the years this strategy has been adapted to some changes in the environment. They started with producing DRAM, now almost 30 years later they developed, and produce the Intel Pentium Processor. Almost everybody is familiar with Intel because of their marketing campaign &…

…To meet with the company¡¦s goals and mission internet therefore requires a great deal of attention. With the growing importance of the internet Intel must increase its market share by investing in internet related companies. Even acquisitions can be recommendable in this case. Marketing Throughout the years Intel proved out to conduct excellent marketing campaigns. In the future Intel can increase its market share by conducting similar B-