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Analogue vs Digital Media
Date Submitted: 02/22/2001 00:16:51
Length: 16 pages (4502 words)
Views: 23703
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…want to advertise in the future using different methods or you are a new company wanting to penetrate the market, then digital is the best medium. Bibliography Smith,P (1993), Marketing Communications an intergrated approach, Kogan Page Advertising Association (1997), Marketing pocketbook 1998, NTC Publications BBC (1998), BBC online sales package BSB (1998), Sky Digital sales package References WWW.DigitalTVReport.Com Authors Shaun Match, Andrew Akuffo, Andrew Davis WWW.Sky.co.uk WWW.BBC.co.uk WWW.Telewest.co.uk
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