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Marketing a New Product

Date Submitted: 11/07/2004 00:08:24
Category: / Literature / English
Length: 6 pages (1758 words)
Views: 20016

Introduction In this assignment, I am going to invent a product, examine all the environmental aspects surrounding it and relate them to the micro and macro environments. I will then carry out a SWOT analysis and an environmental analysis and then draw a number of conclusions and recommendations for my imaginary company. My product I have chosen to invent a product for which there seems to be a market, or at least, there is no …

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