World of E-Commerce

The World of E-Commerce E-Commerce today is a shape-shifter whose mission is various and evolving, one moment as small and personal as finding a local restaurant, the next as big and corporate as locating a pasta wholesaler for your chain of noodle shops. Thanks to new technologies and rapidly increasing Web access, e-commerce is beginning to pick up speed. Last year, very few European retailers were taking orders on the Web, but this year has …

…in this way. The growth rate of Italian users stayed close to zero for almost 15 years and only now is it beginning to show signs of life. The first web-surfers are young people who are inclined to use the web rather than the telephone and who constitute an interesting market only for a few firms. This does not however reduce the priority of e-business. The moral of the story? THE CLIENT IS ALWAYS WORTH IT.